New Media and New Digital Economy Ventures
"If you are depressed you are living in the past.
If you are anxious you are living in the future.
If you are at peace you are living in the present."
-- Lao Tzu
- The Digital Economy
The digital economy is an innovative economy that uses digital technologies and electronic communication to conduct business activities. It has been operating for several decades, with few companies today operating without an e-commerce platform.
The digital economy is made up of three subsectors:
- Highly digital goods and services
- Mixed digital goods and services
- IT-intensive services or goods production
The digital economy has dramatically changed the broadcasting and media industry, with increasing broadband access opening new avenues for delivery of content.
The digital economy includes:
- E-commerce
- E-marketplaces
- Online educational courses
- Streaming platforms
- Social media
- Video conferencing
- Work-from-home options
- E-health
The digital economy provides numerous benefits, which have contributed to its rapid expansion and positive effect on a variety of industries. These include: Increased productivity, Reduced costs.
Some trends in the digital economy include:
- Green technology innovation
- Sustainable development
- Green innovation
- Background
The Internet and real-time access to information have changed how we secure products and services. Technology is transforming banking, retail... even agriculture. The digital economy refers to the use of information technology to create or adapt, market or consume goods and services. Digital novelties include digital banking, e-commerce, virtual education, smartphone apps and collaboration platforms.
More and more people use mobile Internet devices such as smartphones, tablets, smart watches and bracelets to connect to the global environment anytime and anywhere. Millions of people around the world can participate in the digital economy to buy or sell goods and services.
In 1995 everyone in tech wanted a slice of the dot-com boom, but today, fields like artificial intelligence (AI), machine learning (ML) and big data drive the tech venture capital (VC) of the world to dig into their pockets. Computer vision is at the intersection of all these data-driven innovations.
The life cycle of information technology is becoming shorter every year. New competitors are disrupting industries by leveraging state-of-the-moment digital practices and processes.
Customer expectations are constantly evolving in an accelerating race for the most advanced, hyperconnected, seamless experiences. IT functions are under unrelenting pressure to support leading-edge capabilities such as data analytics, cybersecurity, automated processing, and integration with third-party systems.
The easiest way to do this is through platforms that connect everyone to the same cloud-based cross-industry digital infrastructure. Learning how to create a social media campaign is an essential skill for small business owners who want to advertise for little or no cost.
In this context, your company’s legacy IT system, which seemed so capable a few years ago, is rapidly becoming obsolete. The systems modernization you need today is more than an upgrade; you’re playing a new game with new rules, in which you modernize not just the tools and functions, but the way you do IT.
The vendors are largely the same, but the options and principles of the past no longer apply. Hardware no longer stands alone. Sensors and Internet connections are embedded in practically every tool, including those that used to be purely mechanical. Software is no longer sold as a package to install. It is offered as a platform, by subscription from the cloud, is automatically upgraded, and is programmed in new ways.
Yet some of the most important factors have not changed at all. Organizations must remain focused on their competitive edge. Modernization efforts must create value for the enterprise. Investors and other stakeholders are as demanding as ever.
Understanding what to get right - the elements of your IT system necessary to reach your goals - is essential. Knowing how to get it right - how to plan, sequence, invest, design, and engage the enterprise around your technological modernization - is equally important.
[More to come ...]